WHY THE PHARMACEUTICAL INDUSTRY IS ADOPTING PERSONALIZED MEDICINE NOW ?

Presented by Jean-Claude MULLER – Special Advisor
At the 1st Translational Medicine Summit, Dalian, China, June 27-30, 2014

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• Healthcare costs in the US
• Prescription Drug Costs
• The current healthcare model
• The Blockbuster Model

• Rare Diseases
• Lessons learned from Rare Diseases

• Personalized Medicine : From Empirical to Science-Based
• The healthcare model of the future
• Translational Medicine : Biomarker and Drug research
• Personalized Medicine : The three big attractions
• Need for Personalized Medicine in Cancer
• Personalized Medecine : A business opportunity for diagnostics
• Personalized Medecine : A new business opportunity

• Precision Medicine : The Paradigm of the Future
• Potential New Domains

Author : Jean-Claude MULLER, Special Advisor,Innovation & International Relationship (I&IR)

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